Wishlist Capital & Tata Asset Management Join Hands to Educate Young Women Investors

By: WE staff | Monday, 1 September 2025

• Wishlist Capital and Tata Asset Management are collaborating to educate young women on investing in India's capital market
• Increasing the number of women investors, a finance camp was conducted by Parimal Chandra Das of the NGO Udayan Care

Wishlist Capital, along with Tata Asset Management, conducted a personal finance awareness camp among young women, mirroring increased women involvement in India's capital market.

The workshop, conducted on a Friday and led by Parimal Chandra Das, member of child rights NGO Udayan Care's core committee, covered the basics of personal finance.

The discussions were on how inflation affects savings, the advantages of early investment, and compounding in creating wealth.

Studies show that as many as one in four retail investors in India are women. The camp sought to enhance financial risk awareness, the value of investing in regulated channels, and the five-to-ten-year perspective of mutual funds as a long-term asset class.

Investors were taught about systematic investment plans (SIPs), how to approach Sebi-registered counselors, and the advantage of keeping an investment time frame of five to ten years.

Most of the participants were students from poor backgrounds nurtured by Udayan Care. The NGO, Parimal says, is currently sponsoring about 1,250 girls, with 3,000 alumnae already working.

Udayan Care remains active with two major events a year and organizes 13–14 sessions every month on money literacy and associated skills.

Wishlist Capital partner Nilanjan Dey noted that women investors are growing bolder and regular, calling it a positive societal trend.

He stressed that SIPs can be started at a minimum of ₹100 a month and that regular, incremental investing is better than sporadic speculation.

Retirement planning was also touched on at the camp, as it pointed out that with a life expectancy of 72 and retirement happening earlier, people could be looking at many years of no income.

A systematic withdrawal strategy, after decades of consistent investing, was mentioned as one of the means to assist in money security in retirement.