Festive Shopping: Indian Influencer-Owned Brands to Shop from This Diwali

Festive Shopping: Indian Influencer-Owned Brands to Shop from This Diwali

By: Ayushi Dutta, Senior Correspondent

Shiwali Bhola – Imagine by Shiwali

Founder: Shiwali Bhola | Instagram: @shiwalibhola | Category: Contemporary ethnic and occasion wear

Fashion and travel content creator Shiwali Bhola has built her online presence around fashion inspiration, travel experiences, and carefully curated looks. Her content reflects a preference for dreamy silhouettes, romantic aesthetics, and contemporary styling, which eventually became the foundation for her entrepreneurial venture. Instead of limiting her creativity to styling recommendations and digital lookbooks, Shiwali decided to bring her fashion vision to life through her own clothing label.

Founded in 2023, Imagine by Shiwali was developed with the intention of introducing distinctive designs and contemporary silhouettes to the Indian fashion market. The idea came from her observation that several designs she discovered on platforms such as Pinterest and Instagram were difficult to find in the Indian market. She wanted to bridge that gap by creating clothing that combined global fashion influences with Indian craftsmanship. The brand offers a selection of occasion wear, including gowns, contemporary suit sets, sharara suits, co-ord sets, and other statement outfits. Its collections feature detailing such as chikankari, zari, sequins, and mirror work. For Diwali, shoppers can explore its contemporary festive silhouettes for celebrations, parties, and family gatherings. The brand ships across India and offers international online ordering. Explore its collections through the official Imagine by Shiwali website. 

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