Ingram Micro India has named Farhana Haque as Country Lead and Executive Director of Platform Business, effective October 21, 2026.
In her new role, Farhana will report to Flavio Moraes Junior, Vice-President and Chief Country Executive of Ingram Micro India. She will also become a member of the company’s India Executive Leadership Team.
The appointment supports Ingram Micro’s efforts to expand its platform-led business model and improve customer experience. Moraes said Haque’s expertise in enterprise transformation, cloud, artificial intelligence (AI) and strategic partnerships would help advance the company’s digital ecosystem and support the growth of small and medium-sized businesses (SMBs).
Key Highlights:
- Farhana joins Ingram Micro India as Country Lead and Executive Director, Platform Business
- She will drive Xvantage adoption and strengthen SMB growth
- Her expertise in cloud, AI and partnerships will support the company’s platform strategy
She brings with her from Microsoft a wealth of experience as Senior Director. Prior to Microsoft, she served Vodafone in various operational and strategic roles, including the leadership of the company's Internet of Things business, and spearheading strategic partnerships and growth in India and Asia Pacific.
Farhana's role at IBM was General Manager of its Distribution Sector, leading the business analytics, optimization and organizational change programs. Her first job was with Infosys where she handled SAP Projects, SAP Alliances, SAP Proposals and SAP Marketing.
"My focus will be on simplifying the partner journey, accelerating Xvantage adoption, and scaling our presence across key segments including SMBs," Farhana said, adding that the team would focus on deepening partner trust and building a high-performing, partner-centric business.
In the statement, Ingram Micro said it aims to become a platform-led, digitally connected and customer-centric technology organization. It is using automation and integration to widen access to technology solutions and services. For partners, that means an easier way to discover, buy and manage technology offerings, with support to grow their own businesses.
"The future of distribution will be defined by how effectively we connect technology, data, services, and partners through a seamless digital ecosystem," said Flavio Moraes Junior, Vice President and Chief Country Executive, Ingram Micro India.
He added that Farhana's experience in enterprise transformation, cloud; AI and strategic partnerships will be valuable as the company develops its Platform Business, supports SMB growth and delivers a more connected partner experience.
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