Priya Bhatia named Chief Revenue Officer at BidVid

By: WE Staff | Wednesday, 6 May 2026

• Priya Bhatia was named CRO (APAC) at BidVid, joining its founding team
• Brings 15+ years of experience, including roles at OpenX and Eyeota
• BidVid is expanding with its AI-driven platform to boost media efficiency and campaign performance

Bidvid has announced the appointment of Priya Bhatia as Chief Revenue Officer, APAC, and a member of its founding team, marking a key milestone as the company accelerates its expansion across high-growth markets in the region.

Priya has also worked with OpenX previously and has over 15 years of experience in areas including programmatic advertising, audience data and regional revenue strategies. Priya's selection comes during a period when Bidvid is becoming increasingly visible as a smart optimisation layer for companies running social advertising on platforms such as YouTube and top-funnel open auction campaigns; through its use of AI-driven technology, Bidvid is focused on improving the media efficiency and campaign results.

Bidvid's platform has been built to equip brands and agencies with the data they need to develop their bidding strategies, which contribute to improved cost efficiencies while providing performance outcomes. As a result of this, there is a growing number of brands adopting Bidvid's platform in order to experience greater transparency and measurable returns from their digital media investments.

Priya's responsibilities as CRO will include driving Bidvid's revenue strategy and partnerships throughout APAC and leading the market expansion efforts. She will help enhance the company's relationships with agencies, brands and platforms, all of which are critical to accelerating Bidvid's expansion into new and existing markets.

Priya Bhatia said, “I am excited and truly delighted to be joining Bidvid at such a pivotal moment in its journey. The opportunity to grow the market for a platform whose technology and performance have been unmatched since its introduction is incredibly compelling. Bidvid is solving a real and immediate need in programmatic advertising, and I look forward to working with the team to scale its impact across APAC.”

Rajkumar Remalli said, “I couldn’t be more pleased to welcome Priya to Bidvid’s founding team. On a personal note, Priya was instrumental in my own journey into the world of programmatic advertising—her guidance and perspective played a key role in shaping how I understood this space early on. Having her now lead our revenue efforts in APAC is both exciting and incredibly meaningful. Her experience, credibility, and deep understanding of the ecosystem make her the perfect partner as we scale Bidvid globally.”

Prior to OpenX, Bhatia served as General Manager, Asia at Eyeota, where she drove adoption of audience data solutions across agencies and advertisers. Her earlier experience includes leadership roles at DWA, where she worked with global enterprise clients such as Adobe, Salesforce, EMC, and Red Hat, as well as stints at The Economist and Affle, focusing on digital revenue growth and regional business development.

Her appointment comes as Bidvid continues to scale globally, reinforcing its focus on combining advanced optimisation technology with experienced leadership. With growing industry recognition and a strong pipeline of clients, the company is positioning itself as an emerging player in the global programmatic advertising ecosystem.