Kanika Juneja Joins Apollo Tyres as Head of Marketing for India

By: Women Entrepreneurs Review Team | Thursday, 5 November 2026

Kanika Juneja has joined Apollo Tyres as Head of Marketing for India and South East Asia. She took charge of the company's marketing operations across both markets in September 2026. In her new role, Kanika is expected to draw on her expertise from her vast 15 years of experience. She will lead domains such as brand strategy, category marketing and digital engagement. This will in turn support the company's marketing priorities and strengthen its connection with consumers.

Kanika has moved on to Apollo Tyres after spending over six years at Nestlé. Here she held several marketing leadership roles and contributed to brand development across the company's food and consumer products portfolio. Her most recent position was Category Marketing Head for Maggi Noodles, a role she held from March 2024 until September 2026. In her capacity here, she was responsible for steering marketing activities and supporting the brand's growth through focused consumer and market initiatives.

Key Highlights:

• Kanika Juneja joins Apollo Tyres as Head of Marketing for India and South East Asia
• She brings over six years of marketing leadership experience at Nestlé
• Her expertise spans brand strategy, category marketing and digital transformation

Her earlier assignments at Nestlé allowed her roles, she managed responsibilities spanning the cooking aids portfolio, digital transformation and online brand engagement. Her work also involved social media search and influencer marketing, giving her experience in connecting traditional brand-building approaches with evolving digital consumer channels.

Kanika took over to LinkedIn recently and shared her thoughts over her new appointment. “One month in already, and a thought keeps coming back to me - some of the most powerful brands are those that keep the world moving, often without us even noticing!!”

“The more I learn, the more I appreciate the role this brand plays in India's progress. Behind every tyre is a journey, a livelihood, a business or an ambition. It's a business that plays a much bigger role in people's lives and India's growth story than one might imagine. Apollo's vision of Driving Progress, Together makes the opportunity ahead even more exciting,” Kanika commented.

“A big thank you to my team, all our cross-functional partners and the entire Apollo family for making me feel so welcome,” she added.

With this combination of category leadership and digital marketing expertise, Kanika brings a diverse professional background to her new role at Apollo Tyres. Her move also marks a transition from the fast-moving consumer goods sector to the automotive industry, where she will lead marketing across two important regional markets.