Himira E Com Platform Fulfills Over 1,050 Orders in a Month, Big Success for SHG

By: WE staff | Monday, 10 February 2025

• Himira E-commerce Platform empowers 30,000 women through online sales.
• Over 1,050 online orders have been delivered to customers across different states within one month.
• This platform was launched by Chief Minister Sukhvinder Singh Sukhu on January 3.

Himira’s e-commerce platform is empowering 30,000 women by facilitating the online sale of their products. In just one month, over 1,050 orders have been delivered to customers across Kerala, West Bengal, Maharashtra, Delhi, Punjab, Haryana, and Rajasthan.

This mission was launched on January 3 by Chief Minister Sukhvinder Singh Sukhu; the platform aims to make products crafted by Self Help Groups (SHGs) accessible to buyers nationwide.

With seamless integration into major e-commerce platforms like Paytm and Mystore, these products are now reaching a wider audience, expanding the market for SHG artisans across the country.

"This platform gives nearly 30,000 SHG women access to new livelihood opportunities. It offers a range of products, from hand-woven Himachali textiles to natural food items,” says Sukhvinder.

Jaswinder Kaur from Nalagarh shares her life-changing experience after joining the Sainath SHG. She received financial support and Rs 60,000 loan for livestock and non-farming activities. Ventured into producing cow dung products with the support of SHG. The skills gained from SHG have had a significant positive impact on their lives.

Megha Devi from Sullah, Kanga district, shares a similar story of transformation. She joined the Shree Ganesh SHG and started a small business making Dona-Pattal (leaf plates). Previously, she was solely dependent on her husband’s income. Now, her financial situation has transformed through her own enterprise. Megha says that "Transforming my passion into livelihood has been a journey of resilience and growth."

Rigzin Chhoedan in Keylong, from Lahaul-Spiti district, discovered a new opportunity through the Kangla Berry SHG. Involved in agriculture, livestock rearing, handicrafts, and handlooms, her monthly income has grown substantially. With this success, she now plans to expand her business and explore new opportunities in rural markets.

Anita Devi from Jhamiyat village, Hamirpur district, was initially dependent on a small salary from a private IT job. Her journey with SHG began with basic savings and NRLM training in mushroom cultivation. She says that "Through hard work, the support of my group, and government assistance, I transformed my small savings into a thriving business."