Prabhudas Lilladher announces 'Wealth for Women' portfolio on Women's Day

By: WE Staff | Wednesday, 9 March 2022

On International Women's Day, brokerage firm Prabhudas Lilladher created the "Wealth for Women" portfolio to give women more exposure to diverse asset classes such as domestic and international shares, gold, and fixed income instruments. The portfolio is aimed at any Indian woman, whether she is a working lawyer, a nurse, a marketing expert, a teacher, a business owner, or a homemaker, according to the brokerage.

According to a survey, women's participation in equity investments has increased from 16 percent to 24 percent in the last two years. Women in India, on the other hand, continued to favour gold and fixed deposits as their preferred investments.

The brokerage, on the other hand, wants to help women progress from cautious savers to outstanding investors, allowing them to profit from long-term wealth appreciation through judicious investing across numerous financial assets.

By dynamically altering its asset allocation, the portfolio will employ the proprietary quant model to invest in the right asset at the right time and manage risks to deliver sustainable returns over bull and bear market cycles. According to Prabhudas Lilladher, the quant-based strategy helps to decrease human bias and errors in asset selection and allocation quantum.

Amisha Vora, Jt. MD, Prabhudas Lilladher said, “The portfolio is made for women and made by women at PL. The idea is to convert a woman’s savings into wealth. We know that women work very hard to earn and save their money, that’s why we at PL want to make that money work for them as well through the Wealth for Women Portfolio.”