Top 10 Women-led Beauty brands in the Middle East - 2026

Beauty brands established by women in the Middle East create new business models that combine local cultural elements with modern research-based products to develop their cosmetic business operations. The founders of various regional enterprises built successful brands during the last ten years through their deep understanding of customer preferences and market gaps, which they achieved through their online business activities. The growth of internet access, together with the rise of female business ownership and changes to regional economic policies that support small businesses and creative sectors, has combined to enable this transformation.

The product portfolios developed by these female entrepreneurs create business growth through their inclusive design, enabling customers to choose from various skin tones and beauty styles that include traditional regional ingredients. The brands existing in their portfolio focus on developing high-performance products, which they achieve through extensive research and development processes that meet international quality standards. The company leaders built solid brand value and established dedicated customer groups by matching their product development methods with digital marketing strategies, which included community content creation, influencer partnerships and data-based customization.

Women-led beauty brands in the Middle East develop sustainable practices through their product innovations, which include ethical sourcing, environmentally friendly packaging methods and their transparent supply chain management systems. This commitment meets global sustainability demands while fulfilling the rising expectations of socially aware consumers who want companies to act responsibly. The women entrepreneurs work together to develop the economy through their export achievements and job creation efforts, which establish the region as a center for beauty innovation and entrepreneurial excellence.

In this issue, the Women Entrepreneurs Review magazine brings a list of ‘Top 10 Women-led Beauty brands in the Middle East - 2026', who are domineers of change in the corporate realm of the country. This list of ten leading and inspiring women is crafted by a team of CEOs, VCs, and the editorial board, delivering inspiring stories of their journey and the contributions & roles played by them in the creation and empowerment of an economically powerful nation.

  • CTZN Cosmetics
  • CTZN Cosmetics, Dubai

  • She combines creative vision with strategic growth, playing a key role in product development, digital engagement, and expanding the brand’s international presence

1
  • The Beauty Company W.L.L.
  • The Beauty Company W.L.L., Manama

  • With expertise in marketing, brand development, and consumer engagement, she focuses on creating inclusive, quality beauty solutions while building strong connections with clients and the wider community

2
  • DF Luxe
  • DF Luxe, Dubai

  • As a beauty entrepreneur and content creator, she is redefining affordable luxury cosmetics through strategic branding, digital influence, and innovation

3
  • Huda Beauty
  • Huda Beauty, Dubai

  • She is recognized for her leadership, blending creativity with strategic business acumen to expand the brand into skincare, fragrances, and accessories

4
  • Halawah beauty
  • Halawah beauty, Saudi Arabia

  • She has years of experience in marketing leadership and building and scaling direct-to-consumer brands, and is skilled in Business Development, E-Commerce Consulting, Entrepreneurship, Beauty, and Beauty consultation

5
  • Raghad Organics
  • Raghad Organics, Amman

  • An expert in the realm of cosmetic product development and hair and skincare for over a decade, she combines scientific expertise with creative innovation to formulate high-quality, effective products

6
  • SAE skincare
  • SAE skincare, Muscat

  • She encompasses leading product innovation and driving retail and wholesale expansion, including partnerships with premium salons, spas, and luxury hotels, to elevate brand presence and deliver exceptional consumer experiences

7
  • Canvas Cosmetics
  • Canvas Cosmetics, Dubai

  • With expertise in beauty, brand building, and direct-to-consumer marketing, she focuses on creating quality, inclusive cosmetics while expanding retail and digital presence

8
  • Tara Rose Salon
  • Tara Rose Salon, Dubai

  • With a passion for styling and personalized experiences, she has built a brand known for its modern aesthetic, high standards, and commitment to enhancing confidence through expert hair and beauty services

9
  • Deeper Beauty
  • Deeper Beauty, Dubai

  • With a multidisciplinary background spanning journalism, communications, and product management across the public and private sectors in the MENA region, she brings a unique lens to building equitable beauty solutions

10

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