Please shed some light on your educational background and your previous industry involvement that you bring to this setting.

Brought up in a well-educated and supportive extended family, my early education took place at St. Ignatius Convent, an experience that cultivated a strong sense of self-assurance within me. Holding a master's degree in Computer Science, I initially pursued a career as an educator. However, a significant shift occurred when I married P.M. Nixon, a Textiles B.Tech graduate. With his guidance and the steadfast support of our Uncle Jesuretnam, we ventured into the fabrics supply sector in 2004, progressively broadening our endeavors to include apparel exports starting from 2006 onwards.

Introduce us to JNS Fabrics & Exports. What drives this venture, and what are its primary areas of expertise?

Back in 2004, the inception of JNS Fabrics & Exports was a collaborative endeavor involving M. Jesuretnam, P.M. Nixon, and myself. Nixon's adeptness in engaging with global buyers swiftly became a cornerstone of our enterprise. At the core of our business lies an unwavering dedication to quality; our merchandise speaks volumes, obviating the need for third-party inspections. Our main emphasis revolves around ensuring prompt delivery of excellence, value, and top-notch service. Committed to adhering meticulously to both domestic and international standards, we conduct comprehensive quality assessments at every stage of production. Our pursuit of distinction is evidenced by our acquisition of GOTS certification and adherence to CPSIA standards.

Describe the range of duties & obligations you undertake as a Partner at JNS Fabrics & Exports. What specific areas do you prioritize to stimulate the company's growth?

As a Partner, my role encompasses a broad array of responsibilities, spanning from acquiring buyers, managing communication, processing orders, negotiating prices, coordinating with partners, and overseeing delivery, shipments, and payments. I actively engage in expanding our global footprint, presenting unique product lines to potential buyers, and personally supervising product evaluations. Currently, our strategic emphasis revolves around advocating for organic clothing and introducing novel product ranges to enhance our product portfolio diversification.

What are your expectations regarding the future trajectory of the Indian fabrics & textile industry? How do you position yourself in line with the emerging trends?

As I envision the future of the Indian fabric and textile sector, I foresee a dynamic evolution characterized by technological advancements, sustainability drives, and an expanding global market. Our steadfast commitment to leading through innovation and eco-conscious practices seamlessly aligns with these anticipated trends. Our emphasis on promoting Organic clothing is a testament to our proactive approach toward embracing the industry's inevitable shift toward eco-friendly methods. Additionally, we remain attentive to adapting to evolving consumer preferences, ensuring that our product offerings resonate with the changing demands of the market. By maintaining agility and proactivity, we position ourselves favorably to thrive within the transformative landscape of the textile industry.

Please share the most significant achievement you've experienced during your professional journey thus far.

One of the most remarkable milestones in my life revolves around the successful attainment of my independence, steadily climbing the rungs of life to establish a firm footing on my own. This accomplishment has empowered me to extend a helping hand to those in need, particularly in the sphere of education, focusing on supporting tribal communities, refugees, and economically disadvantaged children. Moreover, I take pride in my capacity to provide for my family. Both my husband and I have effectively nurtured the educational growth of our two children, enabling them to confidently forge their own paths and stand independently.

What principles have guided your success as a business leader?

Our ethos revolves around a core set of values encompassing dedication, patience, a positive mindset, teamwork, gratitude, a perpetual hunger for knowledge, and an unyielding dedication to excellence. Central to our approach is the conviction that each customer forms a lasting relationship, guided by the principle of 'Once a customer, always our customer.'

Advice for aspiring women entrepreneurs and business leaders:

For those aspiring to be women entrepreneurs and business leaders, I offer this succinct counsel: Embrace diligence and passion as the driving forces propelling your journey forward. Pay close attention to valuable insights, maintain a positive mindset, trust your instincts, and pinpoint your market niche. By amalgamating commitment, optimism, and a profound comprehension of your audience, you can adeptly navigate challenges and construct a thriving business.

Sheeba Nixon A, Partner, JNS Fabrics & Exports

Sheeba Nixon A, Partner at JNS Fabrics & Exports, embraces a life shaped by diverse experiences. Opting for the entrepreneurial path in textiles, her strengths include a deep passion for work, adaptability to tech, problem-solving proficiency, and a resilient team ethos, all while valuing learning from others' strengths.